Solo Female Travel Statistics, Trends & What to Expect in 2025

Solo female travel isn’t just a buzzword; it’s a movement that’s shaking up the travel industry. More women are choosing to travel alone and the industry is responding with products, services, and support for solo female travelers. This guide dives into the latest solo female travel statistics, trends, and what to expect in 2025. It’s packed with useful insights for brands, content creators, and anyone interested in this growing segment.

At a Glance

Discover how the solo female travel movement is shaping the industry! This guide dives into key statistics, growing trends like sustainability and women-only tours, and predictions for 2025 and beyond. Perfect for travel influencers and brands looking to tap into this thriving market. Stay ahead with insights on safety, tech innovations, and what drives solo women travelers.

solo female travel statistics and trends

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Who Are Solo Female Travelers? The Statistics and Insights

Solo female travelers come in all shapes, sizes, and age groups. While most fall within the 25-39 age range, more women over 50 are travelling solo. According to Condor Ferries, 64% of solo travelers are women. (Condor Ferries, Journey Woman)

Key Demographics

Age Distribution: Most solo female travelers are 25-39, but data suggests more women over 50 are joining the trend. (Condor Ferries, Journey Woman)
Top Destinations: Japan is the best destination for solo female travelers due to its culture, safety, and adventure. Other top choices are Finland, Portugal, New Zealand, and Canada for their safety and solo-friendly experiences. Europe is the most popular region for solo female travelers overall. (Condor Ferries)
Primary Motivations: Women travel solo to challenge themselves (78%), for freedom (87%), relaxation and self-care (78%) and to escape the routine (81%). (Solo Female Travelers Club)

Meet Jane, an example of the modern solo female traveler:

(Condor Ferries, Solo Female Travelers Club)

Solo Female Travel Trends

Let’s talk numbers. Solo female travel isn’t just growing – it’s booming, and Google Trends backs that up. Over the past decade, searches for “solo female travel” have skyrocketed, showing a steady rise in interest from 2011 to today.

solo-female-travel-google-trends-growth (screenshot from Google Trends)

1, Safety and Community Support

Safety is a big deal for solo women travelers, with 70% saying it’s a major consideration when choosing where to go (Solo Female Travelers Club). This has led to the rise of women-only tours, safer accommodations, and the use of tech like AI-driven safety apps that provide real-time support.

Technology: Apps like bSafe (real-time alerts and tracking) and Tourlina (connects solo female travelers) are essential tools now.
Women-Only Tours and Retreats: Travel companies like Intrepid Travel and Exodus Travels offer women-only tours, making it easier to meet and connect with other solo female travelers in a safe space.

2, Expert Insight

According to the UNWTO Global Report on Women in Tourism, gender-sensitive training and women-led tours have enabled more women to take on leadership roles in travel.

3, Sustainability and Meaningful Experiences Matter More Than Ever

Women are valuing sustainable travel and experiences more than ever. Whether planning a solo trip or traveling with others, 75% of travelers want to travel more sustainably, 69% want to support local economies, and 59% are willing to pay extra to offset their carbon footprint. It’s a clear move towards eco-friendly and community-driven adventures! (TravelPerk, Booking.com)

Social media is huge for the solo female travel community. Instagram, Pinterest, YouTube, and TikTok are where women share their stories, inspire others, and get travel ideas.

According to the Solo Female Travelers Club, women traveling solo trust solo female travel Facebook groups (82%), more than friends and family (72%), online review sites (67%), and even travel blogs (62%).

Instagram and Pinterest: High engagement rates on solo travel content is driving visual storytelling through photos and travel boards.
YouTube and TikTok: Video content on safety tips, destination reviews, and personal experiences resonates with solo female travelers. Influencers like Nadine Sykora (Hey Nadine) and Kristin Addis (Be My Travel Muse) are leading the way.

solo female travel statistics - social media

5, Case Study

Social media is empowering solo women travelers like never before. 75% of travelers turn to platforms like Instagram and YouTube for destination inspiration, and 78% of Americans admit that influencers have motivated them to try new places, restaurants, or attractions. These platforms are not just about pretty pictures – they’re a confidence booster for women venturing out on their own. (Statista, PhotoAid)

6, Personalization Through Technology

Booking.com says that 48% of travelers now trust AI to help plan their trips. Personalized recommendations based on interests, safety, and budget are making travel planning much easier.

solo female travel statistics - AI and technology

Challenges: What’s Holding Solo Female Travelers Back?

1, Safety

No surprise here – safety is still the number one concern for female solo travelers. They’re more vulnerable to scams, harassment, and unsafe conditions compared to other groups. (Solo Female Travelers Club).

What Can Be Done: Companies can do more by providing vetted accommodations, 24/7 support, and partnerships with local authorities to improve safety.

Despite growing acceptance, solo female travelers often face judgment or skepticism from society. Some feel pressure or get asked why they travel alone which can make things more emotional.

solo female travel - Social and Cultural Perceptions

3, Cost and Financial Accessibility

Traveling alone can be more expensive without someone to split the costs. Luckily, co-living spaces, hostels, and house-sharing platforms are making solo travel more affordable. (Solo Female Travelers Club).

solo female travel - Cost and Financial Accessibility

Opportunities for Brands and Content Creators

1, Create Women-Centric Products and Services

Safety and Security: Products and services that focus on safety, like women-only accommodations or female-led group tours, will resonate strongly.
Support Communities: Create online spaces or forums where solo female travelers can connect, share tips, and support each other.

2, Engage With the Solo Female Travel Community

Social Media Campaigns: Partner with influencers to reach a broader audience. Highlight products, gear, or unique travel experiences for women.
Content Collaboration: Work with travel bloggers and YouTubers to create content that speaks to solo female travelers’ unique needs.

Looking for more tips? Don’t miss How Brands Can Reach Solo Female Travelers on Social Media.

solo female travel statistics and trends - social media influencers

3, Focus on Authenticity and Impact

Solo female travelers value authenticity. Brands can make an impact by offering opportunities to connect with local communities, support sustainability, and experience cultural exchange. Understanding female travel spending statistics helps brands tap into this growing market effectively.

What to Expect in 2025 and Beyond

Solo female travel will continue to grow as more women feel empowered and confident to travel alone. The UNWTO’s World Tourism predicts that international tourism will fully recover by 2024, and solo travel will be a big part of that.

Here’s a glimpse at the top anticipated trends, based on current insights and forecasts, that are set to redefine solo female travel in 2025 and beyond.

solo female travel future predictions 2025 and beyond

1, Increased Demand for Digital Nomad-Friendly Destinations

With remote work here to stay, solo female travelers are taking their laptops on the road! Expect destinations like Lisbon, Bali, and Medellín to roll out the red carpet for digital nomads, offering fast Wi-Fi, co-working spaces, and flexible visas. These places will make it easier than ever to blend work and adventure, with affordable, safe, and social-friendly digs perfect for long-term stays.

2, Rise of Women-Only Adventure Tourism

Trends suggest a rise in women-only adventure trips by 2025. Think mountain trekking, diving, or wilderness camping – all designed to empower women through challenging outdoor activities. These tours will provide a safe space for women to try new things and build confidence.

3, Integration of Mental Wellness and Travel

Traveling solo isn’t just about sightseeing; it’s about personal growth too. Destinations will start to focus on mental wellness with packages that combine mindfulness, stress relief, and adventure. Imagine a beachside retreat or a quiet mountain lodge where you can recharge, reflect, and come back feeling truly refreshed.

4, Community-Based Travel

Connecting with other solo female travelers is getting easier. By 2025, more platforms and apps will help women find travel buddies, arrange meetups, and share experiences with others who have similar interests and travel styles.

5, Eco-Friendly Travel for Solo Women

Eco travel is here to stay, with more options tailored to solo female travelers. Imagine staying in eco-friendly accommodations and joining women-focused tours that support wildlife conservation or local artisans. Destinations that prioritize sustainability will be the top picks for travelers who want to explore responsibly.

6, Solo-Travel Insurance for Women

Travel insurance is catching up! By 2025, we’ll see policies just for solo female travelers, covering things like extended stays, mental wellness resources, and extra safety options. These plans will be for women who want a little extra peace of mind on the road.

7, Cultural Immersion with “Local Buddies”

If you’re into cultural immersion, you’re going to love this trend: “local buddy” programs where solo travelers can pair up with locals. Women-only programs will be especially popular, giving solo female travelers a safer, more authentic way to explore destinations through the eyes of a trusted local.

8, Purpose-Driven Travel Is on the Rise

More solo female travelers are looking for experiences that make a difference. From learning a language to working on environmental projects, purpose-driven travel is all about combining adventure with impact. Brands offering these deeper, mission-focused itineraries will attract women who want to add meaning to their travels.

solo female travel predictions - Purpose-Driven Travel

9, AI Makes Travel Smarter and Safer

AI is changing the travel! By 2025, travel apps will use AI to help solo female travelers build hyper-personalized itineraries based on safety, interests, and budget. Imagine getting recommendations for women-only accommodations, safe neighborhoods, and activities tailored just for women. It’s all about smarter, safer solo travel.

solo travel predictions - AI - personalized itinerary

10, Luxury Travel for Solo Women

High-end travel for solo female travelers is growing. Luxury brands will offer packages that combine comfort, safety, and independence, like private villas, personal guides, and exclusive retreats, giving solo women a chance to indulge without compromising freedom.

solo travel predictions - Luxury Travel for Solo Women

Frequently Asked Questions (FAQs)

Women-only group tours and accommodations are booming, with companies like Intrepid Travel leading the way. Sustainable travel is growing, with 75% of travelers wanting to “go greener”. Social media and tech make solo travel feel more accessible. (Booking.com Sustainable Travel, Booking.com Travel Predictions, Statista)

Platforms like Instagram and TikTok are key for sharing safety tips, destination reviews, and stories. Influencers help build confidence and foster community for solo female travelers. (Statista, PhotoAid)

The travel industry is responding with women-only accommodations, safety apps like bSafe, and tours tailored for solo travelers. Companies such as Intrepid Travel focus on women-centered tours, while apps like Tourlina connect solo female travelers for safer trips.

64% of solo travelers are women, with millennials leading the trend. Google Trends shows consistent growth in interest in “solo female travel” from 2011 to 2024. (Condor Ferries, Google Trends)

Safety is a top priority for 70% of solo female travelers. Brands must focus on safety, authenticity, and building community to resonate with this audience. (Solo Female Travelers Club)

78% of Americans say influencers inspire their travel decisions. Brands partner with creators to share solo travel tips and showcase unique opportunities for women. (PhotoAid)

Based on current trends, the next 5-10 years will likely bring more women-only products, smarter AI for travel planning, and a bigger focus on mental health and wellness.

Solo Female Travel Statistics, Trends & What to Expect in 2025 - faq

Solo Women Travel Is Here to Stay

Solo female travel is more than just a trend – it’s a movement changing how women see the world and how the world sees women. By understanding the motivations, challenges, and opportunities, brands, content creators, and destinations can better support and connect with this dynamic group.

Curious how brands can connect with this audience? Dive into my Solo Female Travel Marketing guide for tips and real-world examples!

Solo Female Travel Statistics, Trends & Predictions

Solo Female Travel Statistics: Sources and References

Here are sources and references for solo travel statistics:

Inspire Fellow Travelers